Media

Nowadays there are so many news channels, and newspapers as well. It has become very competitive. Media Managers are scratching their heads on how to gather the viewer/readers attention. No wonder small issues, make the headlines. Last week I saw a headlines in indiatimes, that one passenger in gujarat hit the air hostess with his cell phone. Industry sources say that Indiatimes page hits doubled that day due to this unique news item.
Adding to the already existing confusion, some political parties have started their own channels to propogate their ideologies.
Ennada ivlo build up kodukkaren paakareengaLa? Idho matter kku varen.
Dont be surprised if you get to read/watch such a news item in the near future.

News: There was a power cut in pallavaram for 2 hours.
Now lets see, how our wonderful media portrays this news item.

Jaya News

7.30 PM: Indru maalai chennai pallavarathil iraNdu maNi neram min thattupaadu yaeRpattadhu. Idhu patRi namadhu mudhalamaichchar selvi J Jayalalitha oar aRikkai veLittitukkindraar. Avatrin vivarangaL varumaaru
‘Ennnudaya aaradha uzhaippin kaaraNamaaga amaidhi poongavaga thigazhum thamizhagithin, amaidhiyai kedukka thi mu ka vinar seidha sadhi dhaan idhu. Pallavaram GST saalai Nedunjaalai thuRaikku sondhamanadhu. Tharai vazhi poakkuvarathu amaichchar TR Balu avargaL sonnadhin peril, thi mu ka vinar aNaithu min iNaippugalayum thuNdiththu vittanar. Idhai paarthu koNdu naan summa irukka maaten. Pallavaram pagudhiyil irukkum anaiththu veetukum arasin saarbil oru petromax viLakku ilavasamaaga vazhanga uththaravittuLLen’

Sun News

8.00 PM: Thamizhagam iruNdu vittadhu. Arasin alatchiya poakkaal indru thamizhagathin pala pagudhigaLil varalaaru kaaNadha min thattupaadu yaerpattuLadhu. Sun TV yil varum anaithu thodargaLayum paarka mudiyaamal, podhu makkaL perum avadhikku aaLayinar. Idhai munnitu thi mu ka thalaivar thiru Mu. karuNaNidhi avargaL pridhama mandhiri thiru manmohan singh avargaLukku oar kadidham ezhudhi uLLaar. Andha kadidhaththin vivarangaL varumaaru
‘Anbudayeer. Indru chennai pallavaram min thattupaadu nilavaram thamizhagathil perum kalavaramaaga uruvaagi vidumo endra achchathil indha vivaramaana kadithaththai thangaLukku ezhudhugindren. Adhai thaangaL thamizhagathin gouravamaaga enNNumaaru vaendugindren.
pin kuRippu: thamizhil ezhudhappatula indha kadidham thangaLukku puriyavillai endraal, adhai enadhu peran dayanidhi maaRan avargilidam mattum kaettu therindhu koLLavum’.

NDTV News

9.00 PM: Good Evening. The top story of the day is power cut at chennai. Our reporter Burkha Dutt is there at the scene right now. Lets go live there.
Burkha: Hi Prannoy. The scene here is like that I have seen before. Everyone is on the streets including women and children. Till date, none of the people knew who their neighbours were. Almost everyone used to be busy watching the serials on television. Now all of them are mixing and mingling. If you see behind me, all of them have split into some groups. All ‘koalangaL’ fans have formed one group, ‘Selvi’ fans one group. And all of us have been thinking that in chennai no one knows hindi. I am surprised to see that there is a huge group for ‘Kyun ki saas bahu..’ as well. And in every group there is a leader. The leader makes a call to one of his/her friend where there is power. They listen to the story live and then tell the group. Back to the studio.’
Coming up next. Our next top story for the day. Why hasnt Amitabh bhachan taken bath for the entire week.Right after the break. Dont go anywhere’

So ivlo news paathutu namma podhu janam thoongidaraaru.

And there is an editorial in ‘The Hindu’ next day as follows.
Power Game:
‘On the face of it, the power situation in chennai might present itself a very rosy picture. But deep analysis shows that there is a major problem at the TNEB. The major problem is that there is no Trade Union in the electricity board. The communist parties have been telling right from pre-independence era that trade unions are the way to go. Unions bring unity amongst the employees, thereby approach all problems together when they arise. The employees are unsettled, after they came to know that the union government is planning to disinvest in BHEL. Though the lefts ideally dont like this move, they are still supporting the congress government for the noble intention of keeping the communist BJP out of power.’

Times of India:
(You thought I will miss this newspaper eh?)
Times Poll: Have you had sex during a power cut? If yes send a SMS SEX Y to 8888, and if no SMS SEX N to 8888.

Get naughty during power cut:
Condoms sale shot up in chennai yesterday. There was a huge rush to the medical shops, with people demanding condoms. These days work life balance is absolutely not there. The couples today got a lucky reprieve from their usual hectic schedule, since there was a power cut in chennai. Almost everyone rushed to the bedroom to be naughty and kinky with their loved ones. That led to the unprecedented rush in the medical shops for condoms. Our reporter who was there at the scene, said that he felt very horny and missed his wife badly.

DISCLAIMER: All the above mentioned items, are my imagination. They were not written in the intention of demeaning any media. I dont need to do any such thing, since they are much more talented and capable of doing the same .